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What are the implications of Cuban's revelations and insights?
BY KURT HANSON
In yesterday's issue of RAIN (here),
Broadcast.com founder and current Dallas Mavericks owner Mark Cuban revealed his thinking behind the licensing deal he helped put together between Yahoo! Broadcast and the RIAA in 1999.

That deal has become incredibly significant, because both the recent Internet radio CARP arbitration panel and, subsequently, Librarian of (CONTINUED BELOW)

,,,
     
    LAST CHANCE to include YOUR firm — please join us!
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...

(FROM ABOVE)

Congress James Billington have used it as the template for the entire industry's royalty structure.

Many of the "RAIN Reader Feedback" pieces (see "Reader Feedback" below) that came in to RAIN yesterday were along the lines of "Those Yahoo! bastards!" and "Conspiracy!" and, as such, I feel compelled to write this piece to clarify a couple of key points.

Cuban and Yahoo! were, in my opinion, acting entirely legitimately, as savvy businesspeople in a free-market system. In trying to improve their business prospects, they were acting no differently than, say, Starbucks negotiating favorable pricing on coffee beans by committing to buy them in thousand-ton quantities, in an effort to give them an advantage over neighborhood coffeehouses. There is nothing wrong with that!

Here's what's wrong:
Imagine if an agency of the federal government stepped in and enacted regulations requiring that, from now on, all coffee bean purchases for all coffeehouses must be in thousand-ton quantities. That regulation would drive neighborhood coffee houses out of business!

And that is almost exactly what the Librarian of Congress has done!

In accepting the CARP's interpretationof the "willing buyer/willing seller" rule, including the decision that they had to look at actual deals (and that the Yahoo!/RIAA deal was the only legitimate marketplace deal), Billington has forced deal terms that were favorable for the biggest company in the industry (which Yahoo! was at the time), and unfavorable for smaller firms, on the entire industry.

And that will kill the smaller firms and probably drive the midsized ones (including the webcasting initiatives of broadcasters) out of the space. And that was not the intent of the statutory license!

Will Congress let it stand?
Will the RIAA come through with a reasonable voluntary license for smaller webcasters? We'll see shortly!
 

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'Net radio group vows to fight royalty rate in courts, Congress
From the press release
: "Voice of Webcasters (VOW), a coalition of small commercial webcasters formed to promote Internet radio, today decried the June 20, 2002 decision by the Library of Congress establishing royalty rates to be paid by webcasters for the performance of recorded music on the Internet.

"The Librarian's decision lowered the rates proposed by a Copyright Arbitration Royalty Panel ('CARP'), which had suggested even higher rates to the Library in February.

"'These rates, while lower than those proposed by the CARP, are still so high that they will drive small Internet radio stations out of business, and impose such a high barrier to entry that only the largest corporations will be in a position to establish new webcast operations,' said Mike Roe [left], VOW member and President of RadioIO. 'As these rates will put small, commercial webcasters out of business, we have no choice but to fight this decision in courts and in Congress, unless the music industry will finally answer our calls to join with us in reaching a mutually agreeable solution.'

"VOW also condemned the current CARP structure that doesn't allow for small, commercial businesses to participate, and is currently based on 'willing buyer, willing seller' agreements that may not accurately reflect a copyright market value that is representative of the entire industry...

"VOW believes that fair rates and terms for royalties to performers should exist, but must be based on % of revenue, similar to those paid to the performing rights organizations for the copyrights on musical compositions...

"VOW is planning further activities to protest this decision, and to continue informing the public and Congress on the ramifications of last week's announcement."


San Jose editorial asks Congress to intervene to save web radio
From an editorial in the San Jose Mercury News: "Webcasters got some help last week in their continuing dispute with the record industry. But the relief won't be enough for most Internet radio stations to thrive and for many to survive. It's time for Congress to intervene on their behalf.

"In a much anticipated decision, the Librarian of Congress cut in half the performance royalties that Internet-only radio stations will have to pay artists and the record labels to broadcast their music. He set it at the same rate -- 7 cents per 100 listeners per song -- that AM or FM stations would have to pay to transmit their broadcasts on the Internet...

"The recording industry says it's open to negotiating with small Webcasters, but the Webcasters say there's been no good-faith discussions, and time is quickly running out. In October, Webcasters must pay four years' worth of royalties, retroactive to 1998. If nothing's settled by then, many may go dark. Internet radio would begin to resemble broadcast radio, dominated by a handful of corporations and homogenous programming. A diverse, vibrant part of the Internet would disappear before it had a chance to develop.

"Congress must not let that happen. It created the performance royalty and imposed it exclusively on Internet radio. It established the process by which it was to be set.

"That process has failed, and must be changed, quickly."

Read this entire editorial from yesterday's San Jose Mercury News here.

 


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DC columnist says big business's need for control killing 'Net radio
From Washington Post columnist Marc Fisher: "On Radio Del Ray the other day, deejay Michael Del Colliano came out of a Doors tune to note that 'incidentally, Jim Morrison went to high school right down the street from Studio B here. 'A few minutes later came a plug for St. Elmo's Coffee Pub, a neighbor of the Alexandria radio station and host to its regular concerts featuring local musicians...

"On the Internet for the past few years, people who missed the community that radio once provided -- and people who crave the kinds of music radio has banished -- have found something new and fresh...

"But the sounds of freedom dimmed last week, when the Librarian of Congress, James Billington, decreed a fee scale that's likely to silence most Internet stations.

"Billington approved a structure that lets traditional broadcast stations pay royalties only to the writers and publishers of songs they play, while Web stations must pay those fees plus extra royalties to the record companies and performers of the music...

"The big companies that produce most recordings and program much of radio fear seeing their audience splinter into such tiny pieces that advertisers would no longer see value in paying for airtime.

"This is the same kind of strategy that last week led Circuit City to wipe videotapes off its shelves. Never mind that virtually all Americans have VCRs and only 30 percent have DVD players. We have offended our corporate overlords by taping too many movies, and we must be punished by being forced to adopt a technology that offers Hollywood more control over how we use their product.

"Similarly, the fraying of radio ratings and the decline in music CD sales turns any alternative -- no matter how tiny -- into a threat. Thus, the incipient demise of Internet radio, even though only about 20 percent of Americans have listened to it."

Read Fisher's column today in the Washington Post, or online here.


Loudeye cost-cutting claims 37% of staff, brass takes 10% pay cut
From Streaming Magazine: "Loudeye today announced that approximately 37 percent of the company’s current workforce will be affected by a restructuring that will include layoffs and pay-cuts [CFO Brad Berg has reportedly been let go]. Upon completion of the restructuring, the company will retain approximately 130 full-time permanent employees...

"In addition to the headcount reductions and other cost containment actions, executives at the company have accepted a ten percent salary reduction. The company expects to record a charge of approximately $1.7 million in the second quarter related to these actions.

"'We are determined to reach operating cash flow break-even by the end of the year while maintaining sufficient capital reserves,' said John T. Baker, Loudeye chairman and chief executive officer. 'It is clear we must both grow revenues and reduce costs to achieve these targets. Today's announcement demonstrates our steadfast commitment to take the measures required to reach our goals.'"

Read this entire article here.

 

We'll send you a brief daily summary of each day's stories with a clickable link to the RAIN home page.
 

Reader feedback
Here's feedback on our lead story yesterday, "Cuban says Yahoo!'s RIAA deal was designed to stifle competition!" (in RAIN here).

"It was widely known that this was Yahoo!'s strategy..."


The only thing that surprised me in your coverage today of the RIAA/Yahoo! deal is that you were surprised. While it is interesting to hear Mark's version of the events, it was widely known that this was Yahoo's strategy at the time. As a result this is all mostly just of historical interest.

Not only was this strategy no secret (actually I thought it was essentially obvious) it was widely known and discussed at the time. In fact, I specifically remember discussing this with several people at Live365 the day the deal was announced.

I'm not trying to excuse the CARP mess, defend the RIAA, or argue that the process as implemented set an equitable rate. Frankly, I believe that this outcome spells the death of independent webcasting, which IMO was likely the result the RIAA desired anyway...

This e-mail from Mark does (once again) confirm that Mark was the smartest business man in webcasting...

 

Sincerely yours,
Peter Rothman



"More will be leaving too..."


I am really upset about this deal Yahoo made. I am really upset that my favorite Internet radio stations are gone -- Perkigoth is gone -- and more will be leaving too. Yahoo sucks.

  Ana K.


"ANTITRUST..."


One word comes to mind, "ANTITRUST". Come on people, Microsoft is in court over a situation much less severe than this.

  Dave


"Mr. Cuban's e-mail was a little too late..."


I think Mr. Cuban's e-mail was a little too late. This should have been brought to everyone's attention months ago. This upsets me even more over this whole pathetic situation.

  Joel Platfoot
ScreaminMP3.com


Here's more general feedback on the Librarian's decision last Thursday...

"DMCA is a law that is flawed on its face..."


I was appalled what I heard that the RIAA and their lobbyists conspired to secretly pass through Congress the Digital Millennium Copyright Act back in 1998 during the Clinton administration, a law passed without the knowledge and consent of the American people. In fact, if my memory serves me correct, there was virtually no media coverage when this bill was first introduced back in 1998, since there was no such thing as webcasting back then.

The technology has evolved to a point where a listener with a 56K dial-up connection can listen to streamed music with a mono sound quality and frequent buffering problems. Streamcasting technology still has a ways to go before it will be accepted on a practical basis. Meanwhile, webcasters are having a difficult time finding advertisers and sponsors to their sites. And a majority of them are not earning very much income to speak of; they can barely earn enough to meet their operating costs.

The record industry already has a near lock on a majority of radio stations in operation. Now, they want to seize control of the infant webcasting industry? In other words, charge any independent webcaster exorbitant fees to push them out of business so that the record industry with the RIAA's blessing can have Internet streamcasting for themselves, AND charge listeners a fee to listen to their music! What next? Charge people who listen to regular AM or FM radio a fee to listen to music and endless commercials?

The DMCA is a law that is flawed on its face, and must be amended. The notion that broadcasting music on regular radio is promotional and streamcasting music on the Internet is not is preposterous! I believe that Internet sites currently not making any money should be exempt from fees until they begin turning a profit.

In the meantime, I hope the webcasters and their attorneys will challenge the DMCA in court, and pressure Congress to fix the problem.

  Sincerely,
Jim Kucharski


"Get nasty with a class action lawsuit..."


This is terrible news for webcasting and for private enterprise in the USA. The Library of Congress lowering of the CARP ruling is little more than throwing a bone to the independent webcasters who are in turn "getting boned" by the DMCA. We are the ones who have spent years building the Internet radio medium and now we are being told to get lost?

Before we all go bankrupt, it seems to me that a class action lawsuit by all independent webcasters against the RIAA and the 5 major labels is our only hope. I call on Live365 and other medium size webcasters to lead the way by initiating the class action lawsuit. We've respected the RIAA and given the corporate labels a chance to play fair. They've proven that all they care about is creating another FM radio monopoly on the Internet at our expense. This is not free enterprise in America -- this is corporate tyranny.

It's time to get nasty with a class action lawsuit.

  Shelby LaPre
RADIOPOWER.ORG


"The artists involved can only benefit..."


Firstly as a resident of Australia, I used to listen to Internet radio quite often, especially WLUP in Chicago, where I see you are based. I think it is wrong that the RIAA want all these royalties paid in excess of the normal radio licenses, because, as far as I can see, the artists involved can only benefit from further airplay (or web streaming), as it gets their product to far more people.

In Australia, we are very limited in what we can hear on the radio, so for me to hear stuff on the Internet, it greatly expands my listening experience...

Anyway, I would just like to add that I hope things can be sorted out very soon, and live feeds from radio stations can return to the Internet.

I also like listening to the radio advertisements, they give an interesting insight to life in other parts of the world.

  Sincerely,
Danny Bird
 
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