BY KURT HANSON If webcasting is killed because artists want their royalty
checks ("Artists are suffering! They deserve their royalties!"),
it's going to be sad example of a combination of greed,
shortsightedness, and bad
math hurting everyone involved.
Apparently, the biggest potential block to HR 5469
the bill that would have created a six-month delay and cooling off
period is the AFL-CIO objecting on behalf of recording artists.
And the L.A. Times reported yesterday, "Artists'
representatives say that even though they appreciate
the exposure
Webcasters give them at a time of shrinking playlists on over-the-air
stations, they are resisting cuts in royalties because these are
direct payments that can't be confiscated
by the labels."
But what the artists' representatives don't realize is that
the checks involved are minuscule
-- and maybe even turn out to be nonexistent!
As described here
in RAIN last week, our estimate of the total potential revenue
pool to be distributed to artists for the four-year retroactive
period is $3.5 million dollars. Divided among all of the recording
artists that get Internet radio airplay in all its dozens of genres
of music, that works out to
checks of about $2,000 for a platinum-selling artist and about $200
for the typical SoundExchange
member artist.
But wait! The six-month delay they're objecting to would
have little effect on the distribution of such royalty checks, because
SoundExchange has no idea yet
who to distribute the money to! The Copyright Office has yet to
even announce the reporting requirements
that webcasters will need to follow to tell SoundExchange which
songs they've played. With or without a six-month delay, it will
necessarily be months before
the requirements are set, the reports are delivered, the tabulations
are made, and the checks are cut.
But wait, there's even more! It is probable that the expenses
of setting up and running SoundExchange (and possibly even
half of all the music industry's legal costs in the entire CARP
process) may be deducted from
royalty pool. That seems actually logical and appropriate.
It's rumored that those costs may add up to as much as $18
million. For our purposes, let's say it's half of that,
or $9 million. Say that half of that is assumed to be for the benefits
of labels, and half for the benefit of artists. Subtract $4.5 million
from the artists' royalty pool, and there is no
money to distribute to artists at all!
In other words, the AFL-CIO (of which AFTRA,
representing background musicians, is a member) is fighting to prevent
a six-month delay in issuing checks when it will probably take six
months before they could be issued anyway, and when the typical
check might be $200 -- or more likely might be zero!
And for this they would decimate the best
promotional venue that developing artists and niche musical
genres have ever had in the history of music.
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From
the San Jose Mercury News: "A measure designed to
preserve the voice of small, independent Internet radio stations,
while providing more flexible royalty terms for established Webcasters,
is poised to be introduced in Congress.
"The
recording industry, broadcasters and technologists have spent
a week of intense negotiations seeking to address shortcomings of
the widely criticized Webcasting royalty rate.
"In its current form, the tentative deal would allow
small Internet radio stations, with gross revenue less than $1.5
million over the last four years, to pay music royalty
fees calculated as
a percentage of revenue. The
rate would increase from 8 percent to 12
percent by 2006, sources say.
"Bigger Internet radio stations, such as Yahoo's Launch
service or AOL's Spinner
-- would pay a fixed rate of $11.20 for
every 1,000 people listening in an hour. It would increase
annually with inflation...
"Some mid-sized Webcasters, including Foster City's
Live365 and Beethoven.com,
criticize the compromise, saying they're too big to qualify for
the more favorable percentage-of-revenue option -- but not yet rich
enough to afford the fixed royalty rate.
"The compromise is little different from the current
rate, said John O. Jeffrey (above),
executive vice
president of Live365.com..."
Read Dawn Chmielewski's entire article from the San Jose
Mercury News online here.
From the LA Times: "Under pressure from an influential
lawmaker, record labels and Internet broadcasters moved closer Tuesday
to a compromise on royalties that could help small online radio
stations stay in business.
"The record labels' proposals, however, struck some
Webcasters as presenting a painful choice: They could stay
small and qualify for reduced
royalties, or grow and be hit with fees that only the largest
companies could afford to pay...
"One proposed deal would let small Webcasters pay labels
and artists a sliding percentage
of their operating expenses
or gross Web site revenue, whichever
is greater. The record labels and large Webcasters, meanwhile, are
discussing a reduced per-song rate
over a longer
term to avoid the expense of the current rate-setting process of
biennial arbitrations.
"The large Webcasters also are eager to prevent the
terms of the small Webcasters' deal, which they view as a sign of
desperation, from setting a precedent
that could be applied to them. The Recording
Industry Assn. of America and artists' representatives,
on the other hand, are determined not to subsidize
the growth of Webcasting -- particularly not when the beneficiary
is as big as Yahoo Inc., AOL Time Warner Inc. or RealNetworks Inc."
... With these being private negotiations, the reader has
to take the emerging details of proposed deals with a grain
of salt. It is interesting to be hearing something however.
Live365 and Beethoven.com have good reason to be wary
of the "$1.5 million" threshold (from the Mercury
News piece). That's over four years (or $375,000 per year),
and it's gross revenue.
There's a lot of space there between the "cottage-industry"
webcasters and the ISP/portals, but it doesn't seem like this
deal would work for a business there. And with no details on
the "sliding percentage" element mentioned in the
second article, we can't tell how that would affect these mid-sized
webcasters (is that the 8%-12% of gross revenue deal?).
The "$11.20" for the big companies is simply
the Librarian's determination ($0.0007 per performance) for
a 16-song hour. An annual "rate of inflation" increase
would presumably alleviate the need for further CARPs, but isn't
a "reduced" rate (as alluded to in the Times
piece).
Finally, if the two categories of webcasters were to
get separate deals (one based on revenue, one a per song/per
listener deal), how the smaller webcaster deal would "set
a precedent" for a less lucrative deal for the bigger companies.
-- PM ...
The following is the statement released by Rep.
Jay Inslee (D-WI, pictured), author of the Internet Radio
Fairness Act, following Judiciary
Committee Chairman James Sensenbrenner's
(R-WI) decision to pull his HR 5469 bill from Tuesday's voting schedule.
"The October 20th royalty payment deadline is fast approaching,
and I urge all parties involved in current negotiations to find
a compromise that is fair and equitable. I commend Chairman Sensenbrenner
for recognizing the urgent need to address this issue, and his work
to encourage a negotiated agreement that Congress can act on.
"The ultimate goal of these necessary changes must be
to uphold consumer access to this extraordinarily diverse array
of music genres and ensure copyright owners are paid for their work."
... Here is a growing list of webcasters
who, because they don't feel they can manage webcasting royalties
in a viable business, have decided that it's in their best interests
to silence their streams. (We thank them for their hard work
and dedication to their audiences and the industry, and wish
them luck in their future endeavors...)
Have
we missed others? Use the feedback form above or e-mail
us here.
Other public
stations now off line
This is from the SOS:
Save Our Streams website, which focuses the struggle
against thewebcasting royalty rates as they pertain to independent
educational and noncommercial stations.