RAIN 4/10: Newly updated iPhone app turns your music collection into a radio station

Michael Schmitt
April 10, 2012 - 11:10am

Groove 2Over the past few days, I've found myself listening to less radio and more of my own music collection via my iPod Touch. Not because I'm in the mood for a single artist or album, but becuase I've discovered an app that essentially turns my music collection into a captivating radio station.

The app is called Groove 2. It works by analyzing the music stored on your iPhone, iPod Touch or iPad and then offering an endless range of music mixes:

  • Mixes of music based on an artist, song or genre
  • "Three of a Kind" mixes that play a series of artists, 3 songs at a time
  • "Better Together" mixes that match two complementary artists
  • "Favorites" that play just music you've listened to frequently

The result is, for all intents and purposes, a mini radio station made up of my own music. As The Next Web writes, Groove 2 acts "just like your own personal DJ."

You can create your own mixes by picking artists and songs, but the real appeal of Groove 2 is that it generates a large, fascinating selection of mixes for you on the home screen. There's even a "Surprise Me" button that picks a random mix of music for you. It's a wonderful way to rediscover music you haven't listened to in a while, or maybe not at all. 

Groove 2 also pulls artist photos and bios from Last.fm, along with music tags to create music mixes. So this morning, for example, Groove 2 suggested I listen to a mix of "glo-fi" music. It turned out to be excellent, though I'd be hard-pressed to explain what "glo-fi" actually is. 

So now, when I'm not sure what I want to listen to, I find myself not opening Pandora or looking for a FM stream. Instead I open up Groove 2 and listen to my own music in a new way.

The app is normally $4 from the Apple App Store, but is temporarily discounted to $2. You can find it here and find more coverage from The Next Web here. -- MS

Michael Schmitt
April 10, 2012 - 11:10am

Devices galoreConsumers who grew up with mobile technology switch between devices and media platforms once every two minutes. That's according to a new study from Time Inc. called "A Biometric Day in the Life."

Basically, these "Digital Natives" (as the report dubs younger consumers) "frequently use media to regulate their mood -- as soon as they grow tired or bored, they turn their attention to something new." That could be switching to a different device (smartphone to TV), or switching between "channels" witin a single device (like app to app within a tablet). 

The study found that "Digital Natives" subsequently can follow "stories" in a non-linear fashion. They can "pick up different pieces of a story from different mediums in any order." That's directly opposed to "Digital Immigrants" (those who learned about mobile technology in their adult lives), who want to consume stories in a linear -- beginning, middle, end -- fashion.

"In order to keep Digital Natives engaged," said Betsy Frank, Chief Research and Insights Officer for Time Inc., "content creators and marketers will need to think differently. Grabbing them from the beginning is essential, as is content they can snack on and offering multiple access points to every story."

You can find Time, Inc.'s press release here.

Michael Schmitt
April 10, 2012 - 11:10am

dotFMBRS Media is celebrating 15 years of offering .FM domain names thruogh the dotFM service. DotFM is used by companies like Turntable.fm, Blip.fm, Jazz.fm, B92.fm, Shuffler.fm and many others.

"In celebration, dotFM will be sponsoring the RAIN Summit West 2012 Conference on April 15, 2012, at the Las Vegas Hotel and Casino (formerly the Las Vegas Hilton)," the company writes in its press release. "The NAB Show is of significant historical importance for dotFM, as this was the event the .FM top-level domain was first introduced to the public."

You can find BRS Media's press release here and find out more about RAIN Summit West 2012 here.

Michael Schmitt
April 10, 2012 - 11:10am

Power, Michian's Hits & Hip-Hop stationFederated Media re-launched its "Power 95.7" South Bend, IN hip-hop station Friday as an online-only stream. The webcast is dubbed "Power, Michiana's Hits & Hip-Hop." The FM station was switched over to news/talk three years ago.

The new web-only station (found here) is currently programmed from Pittsburgh and features only music and imaging, though voices will reportedly be added later. It resembles an over-the-air station stream, in that users can't skip songs or customize the music.

Inside Radio reports Federated Media is "bullish on streaming" and says the company is "billing three times the amount it pays out to run the streams -- even at an inventory sell rate of 45-50%."

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