Wednesday, September 5, 2012 - 12:55pm
Our very first RAIN Summit Europe will be a learning and networking opportunity like no other we've presented. We truly can't wait to get to Berlin!
In addition to the top European radio, webcasting, and technology executives taking part, one of the leading organizations in online radio in the U.S. will also participate. Most RAIN readers are familiar with Triton Digital. Their products and services for broadcast and Internet radio include content delivery, audience measurement, ad insertion, player creation, website content management, audience retention and interactive online advertising campaign design. Triton Digital co-founder and COO Mike Agovino will speak on the "Targeted Advertising & Listener Registration" panel; Triton Digital EVP/Marketing Patrick Reynolds will be on the "Measurement Options for Streaming Audio" panel.
Today, we'd like to familiarize you with some of the companies whose execs will join Triton on these two panels.
Absolute Radio is one of the UK's three independent national radio stations. In March of 1996 (when it was still Virgin Radio) it became the first European radio station to stream 24-hours a day. Additionally, Absolute Radio runs the "Absolute Radio Network," six online, digital radio, and mobile services (Absolute Classic Rock, Absolute 80s, etc.). Clive Dickens is Absolute Radio COO, and oversees the station’s major digital initiatives. He leads One Golden Square Labs, a digital working group at Absolute Radio developing radio and entertainment "conceptual standalone digital propositions" -- applications for the web and new and emerging platforms.
IAB Europe is the trade association of the European digital and interactive marketing industry, representing 27 National IABs and Partners across Europe and over 5,500 companies. Its mission is to protect, prove, promote and professionalise the digital and interactive advertising industry in Europe. IAB Europe's VP/Research & Marketing is Alison Fennah (pictured left), also based in the UK.
Dickens and Fennah will join Triton Digital's Agovino and Association of European Radios (AER) president Stefan Möller to discuss listener data collection and tools for targeted ad delivery on the "Targeted Advertising & Listener Registration" with AdsWizz VP/Sales & Marketing Patrick Roger (more on Möller and Roger in RAIN here).
Médiamétrie-eStat is the Internet and mobile subsidiary of audience measurement firm Médiamétrie. Médiamétrie-eStat focuses on measurement and traffic analysis of websites and mobile apps, including audio and video advertising engagement. RTL Radio Center Berlin GmbH (owned by RTL Group, Europe's largest mass media company) combines the operational activities of the radio station 104.6 RTL and 105'5 Radio and RTL radio marketing in the Berlin/Brandenburg radio market.
Franck Si-Hassen is Médiamétrie-eStat Directeur Délégué; Tim Zeiger (right) is Platform Manager for RTL Radio Center Berlin (he's responsible for streaming and social media activities). The two will discuss the tools available that help content providers and advertisers quantify streaming audio audiences on the "Measurement Options for Streaming Audio" panel, moderated by Triton Digital's Patrick Reynolds. Ali Abhary, CEO of Spectrum Medya (Turkey) (more in RAIN here) and Erik Barraud, Adswizz Product Manager (Belgium) (more in RAIN here) take part too.
Our keynote speaker represents perhaps the most significant online music concern to come out of Europe, Spotify. Spotify's European GM and VP of Ad Sales Jonathan Forster's (left) company now boasts 15 million active users worldwide, 4 million of whom pay for the service every month. Besides its on-demand streaming product, Spotify Radio is a personalized radio stream listeners create based on artists, songs, or genres, which can be further influenced through "thumbs up/thumbs down" song ratings.
Please take a look at our full roster of industry experts and agenda of panels, all of the most up-to-date information, and registration links on the RAIN Summit Europe page. And please check out where we'll hold the Summit: the very stylish nhow "Berlin" - The Music & Lifestyle Hotel Berlin.