RAIN publisher Kurt Hanson will make the first presentation this afternoon at the IAB Digital Audio Agency Day, here in Chicago. Hanson will give a twenty-minute version of his "The Future of Radio" address before the afternoon's first panel discussion. (Hear the full version of Kurt's "State of the Industry" address on SoundCloud here, or look for the link in the right-hand margin of RAIN.)
The first of the day's two panels is "Streaming Audio Consumer Experience & Advertiser Environments," moderated by former Katz 360 Sales President Brian Benedik, with AdLarge CRO Eric Ronning, Pandora Regional VP/Sales Gabe Tartaglia, and CBS Local Online president (and recipient of the 2012 Triton Digital RAINMaker Award at RAIN Summit Dallas) Ezra Kucharz.
The second panel, "Beyond the :30 Spot," features Starcom VP/Media Director Cecilia Bizon, Walgreens Director, Media Services Christine Kubisztal, and Luna CMO Jason Pruismann, and will be moderated by Pandora VP/Audio Sales Doug Sterne. Triton Digital COO Mike Agovino will make a presentation called "By the Numbers: State of Online Audio," followed by TargetSpot VP/Marketing Amy Becker, whose speech is called "Digital Audio & the Multicultural Audience," and Colleen Fahey (who is founder and principal of The Idea Haven) on "Audio Branding."
IAB VP Michael Theodore (a RAIN Summit veteran) will host the event at the famous Tribune Building.