iOS app purchases up over last year, study finds

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Issue Date: 
Oct 4 2011 - 12:30pm

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Of users who bought content via iTunes, 39% purchased apps for iPhones, iPod Touches or iPads, according to NPD's iTunes User Report 2011. That's up from 31% last year and compares to 75% of users who purchased music from iTunes. Bizmology has more coverage here.

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