Jelli announced yesterday the closing of a $9 million funding round.
Additionally, the company announced a 250% increase in listeners over the past year, to approximately 2 million listeners per month (via more than 70 U.S. affiliates). Total ad impressions served by the Jelli Platform also went up more than 500% in the past year, topping 60 million per month.
"Jelli is a social radio platform that combines group listening with game mechanics... Listeners take over the broadcast by voting for the songs they want to hear in real-time. Listeners engage with other users in live chat rooms and through Facebook. Jelli's cloud-based platform broadcasts this user-controlled programming in realtime on air on terrestrial FM radio stations across the United States. Jelli's platform also serves terrestrial radio spots on air."
The company says the new funding will go towards product development and sales growth. The round was led by new investors Intel Capital and Relay Ventures (which have received seats on the company's board of directors), with participation from existing investor First Round Capital and individual investors including Roger Ames, former chairman of EMI Music.
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