SiriusXM has launched a new streaming on-demand feature, offering around 200 programs for instant online listening. That includes recent talk, comedy, sports and music shows, "selections from [SiriusXM's] vast audio archive," and "exclusive, never-aired content."
Though the on-demand catalog doesn't include every show offered by SiriusXM, the company promises it will be updated regularly with new content.
The new on-demand functionality is available via SiriusXM's web media player and via its iOS mobile apps. (Android support is coming "soon.") Mobile users will be able to download to on-demand programs for offline listening. Users must subscribe to SiriusXM's Internet service (around $15 per month) to stream on-demand programming.
SiriusXM added more than 622,000 net subscribers in Q2, the company recently announced, up 38% year-over-year. Revenue was up too, beating estimates. SiriusXM now boasts 22.9 million subscribers and expects to reach 24.5 million by the end of the year.